Should you use a social media influencer to promote your business?. 8 out of 10 consumers purchased something after seeing it recommended by an Influencer. How easy is it to find influencers? we’ve listed some fantastic websites below where you can use influencer search tools to find and hire an influencer for your next marketing campaign. Now, let’s talk actual money - data shows that businesses are making on average $5.20 for every $1 spent on influencer marketing. The top 13% of businesses are seeing revenue of $20 or more per every $1 spent.
As we know, generating customers is one of the primary reasons brands implement Influencer Marketing. So, it’s good news that 51% of marketers say Influencer Marketing has helped them acquire better customers. This is likely because the right partnership will put you directly in front of an audience that’s filled with potential customers.
If making sales and creating brand awareness is your primary goal, then influencer marketing is a fantastic option and you can find those resources here.